Sabre Corporation has signed a new distribution agreement with regional hybrid airline THAI Smile as the airline looks to boost traveler confidence amid a ramped-up domestic tourism drive.
This new partnership means that content from THAI Smile, which operates to more than 30 domestic and regional destinations as well as seamlessly connecting to dozens more destinations through its parent company THAI Airways International PLC, will be available through the Sabre GDS.
Connecting to Sabre’s GDS platform will provide THAI Smile with access to Sabre’s rich global travel marketplace, which is comprised of more than 425,000 travel agents across the world, supporting the carrier as it plays a key role in Thailand’s domestic tourism recovery and future ramping up of regional operations, while further reinforcing Sabre’s commitment to providing robust retailing, distribution and fulfilment solutions that benefit airlines, travel retailers and consumers.